A guide to what’s ahead for brands, agencies, influencers, and users.
The Context
Don’t get us wrong, hiding likes is a Very Big Thing™. As a social media-driven agency, we’ve been constantly sharing articles, having formal (and informal) discussions, and listening to the fears of our clients. Now that the media blitz has passed and we’ve done our homework, we can strategically share our thoughts after giving the new format a beta test ourselves.
That being said, we may know a lot more than we did previously but there’s still a lot of things unclear about the impact on the future of social, digital marketing, and business strategy. This is why we’ve saved you the trouble and created a report about the current state of Instagram and what it means for marketing as a whole — consider this your user guide to what you really need to know.
Additionally, we know everyone loves tailored content served to them, so in the full guide we’ve even broken it down by user journey (brands, agencies, users, and influencers). To top it off, we’ve included a few thoughts on where we think this is heading, and our most noteworthy predictions for 2020.
