Q: In The Pay-To-Play World Of Social Media, Do I Still Need To Invest in Organic?
The times of chronological feeds and organic-driven engagement are long past us, with paid media and brand partnerships becoming the engine of this algorithmic machine. And we have to ask – were the good old days of 2008 better? Or is the era of “Senator, we sell ads” just a natural evolution of the platforms once famous for heavy filters and sharing what you actually did that day?