High Tides Raise All Ships

No, we’re not ship captains πŸ‘¨β€βœˆοΈ but when it comes to partnering with our clients, we’ll venture out to sea for a good analogy 🌊

By synchronizing your approach across organic social, email, SEO, paid advertising, website, and more, you create a cohesive strategy that maximizes reach and impact πŸ“£

Think about it – The “rule of 7” says customers need to see a brand at least seven times before they buy πŸ›οΈ However, consumers are exposed to thousands of brand messages each day, across multiple platforms and formats, making it harder to break through πŸ˜΅β€πŸ’«

In the context of a non-linear, multi-platform journey, it’s not only important that you reach users across different channels, it’s critical that you leverage each channel for what they contribute to your marketing message and assume a certain level of cross-channel impact on the overall journey from awareness to purchase πŸ“ˆ

The more channels that contribute and success, the bigger the wave of success 🀟