Jan 28th is National Data Privacy Day ???????? Do you know your data rights? ⠀⠀ ⠀ ???? As public awareness grows concerning the monetization of personal data, a shift is taking place in the relationship between corporations and consumers.⠀ ⠀ ???? A recent US state comprehensive privacy law comparison survey for 2019 showed that only three American states have passed laws surrounding user data privacy on the internet; a stark contrast to the global standard, as most European countries have legislated personal privacy laws as far back as 1981. ⠀ ⠀ So what does this mean for emerging brands and advertisers in the digital age? Transparency is key! ????⠀ ⠀ As data evolves, insights on how, when, and why user information is used will become increasingly accessible. Awareness of this reality will be core to how future brands secure audience loyalty and trust ???? #DataPrivacyDay
